Technology Strategy Without the Vendor Agenda
Virtual CIO services for Australian SMBs who need strategic IT guidance, not another sales pitch. 30 years of experience. Zero conflicts of interest.
Let's Talk
Virtual CIO services for Australian SMBs who need strategic IT guidance, not another sales pitch. 30 years of experience. Zero conflicts of interest.
Let's TalkWe help business leaders make smarter technology decisions—whether that's setting strategy, evaluating vendors, managing security posture, or just keeping IT from becoming a liability.
You've got enough on your plate running the business. Technology should help you grow, but instead it feels like constant firefighting. Your team asks for budget, vendors pitch solutions, and you're not sure who to trust or what's actually worth the investment.
You need someone in your corner who understands both technology AND business—and doesn't have a product to sell you.
Founder & Principal Consultant
With over 30 years of technology leadership experience, David has guided organizations through everything from rapid growth to crisis management. His approach is simple: understand the business first, technology second.
David spent 9 years as a key player in a successful Australian startup (efex), serving as virtual CIO for strategic customers while helping build the business from the ground up. He's held permanent CIO and IT leadership roles across professional services, healthcare, financial services, and real estate.
What sets David apart: He's been in your shoes. He knows what it's like to manage budgets, negotiate with vendors, navigate politics, and make technology decisions when the stakes are high and the options are unclear.
More about our approach →Technology should serve your business goals, not the other way around.
Get clear on where you're going and how technology will help you get there. 3-12 month roadmaps tied to business outcomes, not buzzwords.
Learn more →Prepare your business for AI's impact on your industry. Strategic direction on adoption, governance, and competitive positioning.
Learn more →Understand your current security posture, identify gaps, and roadmap improvements. We partner with Cyber People for comprehensive assessments.
Learn more →Get control of your vendors with clear SLAs, performance tracking, and cost transparency. Less finger-pointing, better results.
Learn more →Understand where your money is going, identify waste, and build a cost model that supports growth without burning cash.
Learn more →Modernize processes, data, and platforms to unlock scale and customer value. Pragmatic approach—no "boil the ocean" projects.
Learn more →Getting IT right from the start. Strategic guidance for founders who need to build scalable technology without over-investing too early.
Learn more →Three decades across industries, organization types, and technology waves. We've seen what works and what doesn't.
We don't sell hardware, software, or implementation services. Our only agenda is your success.
Technology is a means to an end. We focus on outcomes—revenue, efficiency, risk reduction, customer value.
Let's talk about where you're at and where you need to be.
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